client
Matsu Global
services
Branding, Logo Designs
date
Feburary 25th, 2020
team
We Dzyn Studio

Matsu

Matsu is a 2020 origin cargo movement company, which already carted away thousands of shipment in quick time since launch. On being very active in logistics market, they were carrying vast vision in connecting new stations across globe to their business clients. Matsu have expert personnel who are very well informed about the nuances of each destination.

Idea & Concept

Experts often tells, Logo is a great illustration: The minimalist image is designed to evoke their business concepts. 'Matsu' being a globally connecting logistics business service, It stimulates us to craft an evoking logo design that should relate to people beyond language borders. In our colour concept; Dark blue will enact globe while light blue as the sea. The letter 'M' is contemplated as initial for the brand, Furthermore the dual 'M' designed in +ve/-ve concept is its center of attraction.

Our Approach

Our approach was to present the site as a visual editorial platform with quarterly features based on events and occasions the brand was focused on. Each quarterly focus would be marked by the hero and custom tags that filter content.

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