When Red Spice approached us for a logo design, Our initial idea was to create a modish font style to register an exclusive look for their brand name. To make the logo more subtle, Dot over letter 'i' which 'Spice' carry has inspired our designer to create a glossy rounded chilly to place it instead of that dot. With respect to industry's uniformed colour 'Red', Our client's wrapper design nudged us to choose classy white for more attraction.




Our approach was to present the site as a visual editorial platform with quarterly features based on events and occasions the brand was focused on. Each quarterly focus would be marked by the hero and custom tags that filter content.




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